When IWCO Direct recently purchased its first piece of Screen equipment, a Truepress Jet520HD high-definition inkjet web press, the data-driven marketing services company did so with the expectation of increasing its already high-volume output of direct mail campaigns. Company officials have not been disappointed.
Already a sterling presence in the industry, Tidewater Direct added more luster to its reputation with the recent installation of a Truepress Jet520HD high-definition inkjet press featuring Screen’s new Truepress Ink SC wide gamut inks.
Forty-five direct mail and commercial print executives gathered at Screen Americas’ demonstration center near Chicago for a closer look at Truepress technology.
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